The Changemaker Challenge includes two rounds of judging. The first round consists of proposal evaluation. The second round includes proposal evaluation and an elevator pitch competition. Read below for judging criteria details and be sure to check out Innovation Challenge Dates & Deadlines.
FIRST ROUND JUDGING: Proposal Evaluation
For the first round of judging, an expert panel of community members and ASU affiliates will evaluate proposals. There are three judging criteria: innovation, impact and implementation. For more details about the judging criteria and scoring please check out the judge scorecard.
To earn high marks in the Innovation category, demonstrate a compelling need for your innovative concept by connecting it to an ASU Challenge and explain your idea clearly and concisely.
To earn high marks in the Impact category, be sure to explain the expected impact for your idea, metrics for how you will evaluate your success, and how your idea will sustain over time.
To earn high marks in the Implementation category, demonstrate that you can successfully implement your idea by providing a feasible timeline, potential challenges and solutions, explanation of who is working on the project (team members and/or mentors) and an appropriate budget.
To earn high marks in the presentation category, be sure that overall aesthetic of the proposal are clear, consistent, and effective.
SECOND ROUND JUDGING: Proposal Evaluation/Elevator Pitches
Based on marks from first round judging, a group of finalists will be selected to move on to the second round of judging. For the second round, a panel of local and national social innovation and entrepreneurship experts will evaluate elevator pitches. The 5 judging criteria will be innovation, impact, implementation, structure of pitch, and delivery of pitch. See the Judge Scorecard for more details.
The Pitch Process
The elevator pitch portion of the competition will be held in February 14, 2015.
Each team will have eight minutes to deliver a pitch before the second round judges' panel. These judges will have had access to teams' executive summaries and slides in advance. Pitches should be concise, interesting, and outline the idea's innovation, its impact and the team's plans for implementation.
Each team's eight minutes before the judging panel is inclusive of time for questions and answers. We recommend that teams pitch for three minutes and leave five minutes for questions and answers, but teams may divide their eight minutes however they see fit..
In this exemplary 3 minute pitch, the presenter successfully tells a story about her nonprofit organization, Girls and Gangs, and also conveys how her program addresses a need to support young women in the juvenile justice system. She uses her remaining 2 minutes to allow for comments and questions from the judges.
Pitch Rules and Tips
Although only one person presents in the sample pitch (above), you can involve as many members of your team as you wish in the pitch. We have found in the past that some teams only have the team leader speak, while other teams ensure that each team member has a role in presenting. We leave this up to your discretion. Play to your team's strengths; for example, if you have a team member who is an excellent presenter, he/she could deliver the majority of the pitch.
Teams will not have access to a projector or the internet during their presentations. Teams may use other visual aids, but they are discouraged, as they may be a distraction from the pitch, versus an enhancement (e.g., handouts, etc.).
Use this tip sheet to create a strong elevator pitch.